Okay, so that is false. But I will say this, my tour of RFB Communications is making me think twice about whether or not I have additional siblings.

Sandy, a senior account executive at RFB, could very well be my long lost sister. The entire time she was talking to us about not writing crappy releases, I kept picturing myself giving the same speech in 5 years. She is where I want to be 5 years from now. Confident, obviously passionate about what she’s doing and a great speaker, I think I could learn a lot from her.

Stefanie, an account supervisor and director of social media, was a wealth of knowledge as well. She stressed the importance of social media, and presenting yourself in a professional manner on those sites. My directed reading in the spring is with the head of the PR department, and I’ve chosen social media as my area of specialty. I am very excited to get more knowledge about social media and everything it has to offer, and hopefully Stefanie will let me pick her brain about it.

Agency life. Not so shabby. They have an amazing atmosphere and I got a really great energy from the ladies that work there. Also, RFB is literally three blocks from my house, which would totally rock.

Next post: I talked to Penelope last night. I have so much work to do!

Okay so I don’t know why I waited so freaking long to join PRSSA… I guess it was a little bit of everything I went through last year with moving and relationships and all that jazz, but regardless, I joined.

Today we had the Open House meeting and there were a TON of people there. I joined the marketing committee, where I’ll hopefully be able to contribute some of what I’ve learned doing the marketing for Charley’s, and apply it to this organization.

I read up on conference and I’m trying to find plane tickets and figure out how much it’ll end up costing me – but I definitely plan on going.

What I’m most excited about out of all of this is the Bateman competition. I made it perfectly crystal clear to all of the faculty involved that I am very interested in being part of the Bateman team. How cool would it be to earn the APR credits through practical application from start to finish, not just through simulations in the classroom?? Only five students are selected, so hopefully I am one of them. Regardless, it’s an incredible opportunity, and if I’m not selected, I’ll definitely learn something in the process.

Let’s see, what else? I signed up for Pair with a Professional – a job shadowing opportunity where you get to pair up with a pro and boggle their mind with questions, get a real glimpse of what life is like in the biz and obviously, a bit more experience.

Tomorrow at 1p.m. I have an interview with the President of XFC – Xtreme Fighting Championships. Similar to UFC, but it’s founded here in Tampa, and they have a gym on Nebraska. I found the opportunity through a customer that I waited on on Friday at work, he knows Jack Glasure, head of the Glasure Group, a really awesome PR firm here in Tampa. I mentioned what I was studying in school and he said he knows a lot of people in the biz and to contact him with my resume and all that jazz. I did, and no kidding, 15 minutes later I was setting up an interview with one of the Glasure Group’s clients, XFC.

More on that after the interview!

You know you love me,
xoxo Sydney