• Sydney: Unfiltered.
  • a raw take on my life as it is: unpredictable, frightening, and wildly exciting.
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When Facebook knows more than you do.

February 23rd, 2009 | 4 comments | Social Media

I have mentioned before that my blog is my therapy sometimes. Today is one of those days. A dear friend of mine from my childhood was in a snowboarding/skiing accident last week, was put on life support and passed away this morning shortly after they took him off of the machines. How did I first find out about this? Facebook....

 
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You Can’t Please Everyone.

February 20th, 2009 | 15 comments | Getting Started, Social Media

I have been working extremely hard on Sydney 2.0. It is my personal brand and everything that goes with it – this blog, my résumé, and networking my face off. So you can imagine how frustrating it is for me when I run into someone who doesn’t understand my views on PR, who doesn’t understand that Twitter is what you...

 
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When it rains, it pours. And that’s not always bad.

February 13th, 2009 | 0 Comments | Getting Started

I’ve always said “when it rains, it pours”. For example, when you’re waiting tables, it’s luck of the draw. Sometimes you get those ballers that come in and order everything you suggest, and then tip you a ridiculous amount. You either make a ton of money, average money, or no money. When you’re on, you’re on. I think the image...

 
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Up and running, kinda.

February 3rd, 2009 | 2 comments | Skydiving

Welcome everyone, to SydneyOwen.com! I am pleased to introduce you to my blog, version 2.0. This is the second new look since it’s inception in October – and with each makeover, it’s getting better. In an effort to have some street cred for SXSW, I thought I’d nix the .wordpress part of my URL and go for the gold.  As...

 
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Knowing how to sell yourself will get you anywhere, including the Super Bowl Media Center.

January 29th, 2009 | 8 comments | Social Media

I knew I liked bartending.  Now I know I love it.  Why? Because I have gotten to meet some of the coolest people that I wouldn’t usually get to meet.  Kurt Warner and Larry Fitzgerald came in when they got in town on Monday, and we’ve had a handful of other athletes as well.  Tonight, Friday and Saturday will be...